For pharma marketers
DTC video your brand deserves
Big-brand creative without big-agency price.
Patient awareness campaigns produced for under $100K.
ohohoh.ai is an AI-powered pharma video production studio that produces finished DTC, HCP, and investor video campaigns in weeks, with beta platform access for hands-on brand teams. Most brands work with us done-for-you: you brief us, we deliver finished DTC, HCP, and investor video campaigns for YouTube, CTV, and social in weeks instead of months, at a fraction of traditional agency cost. First concepts arrive within a week. Campaigns support 15-second, 30-second, and 60-second formats with MLR-ready documentation. Beta platform access is available for brand teams who want hands-on creative control.
Why ohohoh.ai vs. traditional production?
- • $1M+ per campaign
- • 6+ months
- • Just 2 spots, each cost a fortune
- • No video at all
- • Minimal patient awareness
- • Not reaching your brand's potential
- • Drive patient awareness & action
- • Ready in weeks with no hassle
- • Customize for more personas & messages
- • Iterate with market events & strategy
- • Fair pricing, P&L friendly
- • Fewer meetings and MLR loops
| Dimension | Traditional Production | ohohoh.ai |
|---|---|---|
| Cost (big brands) | $1M+ per campaign | Fair pricing, P&L friendly |
| Timeline | 6+ months | Ready in weeks |
| Creative output | Just 2 spots, each cost a fortune | Create for more personas/messages |
| Small brands | No video at all — minimal patient awareness | Drive patient awareness & action |
| Agility | Locked into long production cycles | Iterate with market events/strategy |
| Overhead | Many meetings, MLR loops, and production travel days | Fewer meetings and MLR loops |
How brand teams work with ohohoh.ai
You share your vision.
You bring your positioning, claims, ISI, and the patient story you want to tell, or just a blank page and a goal.
We bring it to life.
Concepts and storyboards within days. Pre-clear the concept with your MLR team and then lock the story.
We produce and deliver.
Finished spots weeks after kickoff. Cuts for YouTube, CTV, and social, delivered with full MLR documentation.
You review and launch.
Share feedback, we iterate, you sign off on final creative and MLR documentation. Your campaign ready to run.
Built for brand teams who want results without adding to their plate.
What do pharma marketers say about ohohoh.ai?
“Video creative used to be too expensive for a smaller brand like ours. Now it's a real option, and we can beat our bigger competitors.”
SVP Marketing, Emerging Biopharma
“The quality was better than I expected. I was impressed it was all AI, and by how well they understood our brand and positioning.”
Associate Director, Mid-Tier Pharma
“Our agency gave us a six-month timeline. Getting something produced and ready in a month instead makes such a difference.”
Director, Small Biotech
“I like that they are mindful of MLR throughout production, and that they provide files that make it easy for our PRC to review.”
Brand Lead, Specialty Pharma
How do I get started with ohohoh.ai?
Tell us about yourself and we'll show you what a campaign can look like for your product.
Side effects ofohohoh.aimay includeincreased SOV
ohohoh.ai is an AI-powered video production studio built specifically for pharma. We produce DTC video campaigns, the kind of patient-awareness ads that run on YouTube, CTV, and social, in weeks instead of months and at a fraction of traditional agency cost. You brief us, we deliver finished, platform-ready creative. It works for both consumer (DTC), healthcare-professional, and investor audiences.
We're built for small and mid-sized pharma brands with a story patients need to hear, and the brand leads, commercial VPs, and the day-to-day leaders who run them. If your indication is DTC-appropriate (migraine, weight loss, mental health, dermatology, women's health, sleep, and the like) but full video production always felt too expensive, that's exactly the gap we close. You don't need an in-house creative team or an existing agency relationship to work with us.
A full ohohoh.ai campaign costs a fraction of traditional production. For context, production agencies typically charge from $150K to $3M+ and take three to nine months, depending on if they're producing social video or a CTV spot. Most of our engagements are scoped to land under $100K. See how the economics compare. We share specific pricing in a short conversation once we understand your brand and the scope of the campaign you're trying to run.
Yes. The output is broadcast quality, and most pharma marketers can't tell it's AI until we tell them. We build to the standard of the channels where pharma video is growing fastest, YouTube, CTV, and social. We're honest about the line: we're not here to replace your hero TV spot (for now!). For the video that actually drives your digital and connected-TV presence, the quality is there today. The reels on this page are the proof, so watch them before you decide.
Our creative is built to be regulatory-ready from the first cut. ISI placement, fair balance, and awareness of the reminder, product claim, and help-seeking ad structures are built into how we produce. We hand over documentation during the concept stage and with final deliverables that make your review smoother. Read how teams use MLR as an accelerator. Your MLR and regulatory teams review exactly as they do today. We don't ask anyone to change their process or trust the AI to self-approve. We feed your existing workflow.
Fast. You'll see first concepts within a week, and finished, launch-ready creative in weeks, not the three to nine months a traditional campaign takes. Because the work is AI-produced, you can also iterate without reshoots. When a label expansion moves, a competitor makes a move, or feedback lands, you change the message and keep going instead of starting over. See why speed matters when competitors move.
No, we complement your agency. Your agency keeps strategy and the hero creative they're great at. We handle the high-volume video production they'd otherwise charge too much for, and we turn it around faster. See what changes when production isn't the bottleneck. Think of us as a production studio that slots into your existing setup, not another agency to manage. We can run alongside your agency, and plenty of brands that have no agency at all run us on our own.
Yes. If you're an agency that wants to extend what you can offer your clients, we're glad to work through you. You lead the relationship and own the strategy. We extend your production capability behind the scenes, turning your concepts into finished, platform-ready pharma video faster and at a lower cost than traditional production. You bring the client and the creative direction. We give you a studio-grade production engine you don't have to build, staff, or maintain.
General-purpose AI video tools are powerful, but they don't know pharma. They have no concept of ISI placement, fair balance, ad-type structure, or therapeutic context, so the compliance and campaign work all falls back on you. ohohoh.ai is purpose-built for pharma end to end: we take a brief and deliver a finished, platform-native campaign with the regulatory structure built in, plus the campaign strategy to go with it. The generic tools are a brush. We're the studio.
Yes. We are in beta for self-serve ohohoh.ai access, and are excited to work with brand teams who want to be on the cutting edge. Most brands start with us producing their campaigns for them, fully done-for-you. When a team wants hands-on creative control, we also offer direct access to the studio so you can build with us. See how full-service and beta platform access work.
We produce 15-second, 30-second, and 60-second cuts for YouTube, CTV, social, and pre-roll. Most campaigns include multiple aspect ratios and channel-specific versions so your media team can launch without another round of production.
Every engagement includes concept-stage documentation for pre-clearance and final deliverables for MLR sign-off: storyboards, scripts, on-screen text, ISI placement notes, and produced video files. Your review process stays the same — we just make the handoff cleaner.
Yes. Most of our work is DTC patient-awareness video, but we also produce HCP and investor-facing campaigns. The studio workflow is the same: you brief us on audience, claims, and channel, and we deliver finished creative built for that audience.